{"id":291290,"date":"2020-06-26T16:41:53","date_gmt":"2020-06-26T08:41:53","guid":{"rendered":"https:\/\/www.ipim.gov.mo\/pt-pt\/20200626-%e8%b2%bf%e4%bf%83%e5%b1%80%e7%ac%ac%e4%ba%8c%e5%a0%b4%e7%b7%9a%e4%b8%8a%e8%ac%9b%e5%ba%a7%e9%a0%86%e5%88%a9%e8%88%89%e8%be%a6-%e7%ac%ac%e4%b8%89%e5%a0%b4%e7%b7%9a%e4%b8%8a%e8%ac%9b\/"},"modified":"2020-06-26T16:51:51","modified_gmt":"2020-06-26T08:51:51","slug":"20200626-%e8%b2%bf%e4%bf%83%e5%b1%80%e7%ac%ac%e4%ba%8c%e5%a0%b4%e7%b7%9a%e4%b8%8a%e8%ac%9b%e5%ba%a7%e9%a0%86%e5%88%a9%e8%88%89%e8%be%a6-%e7%ac%ac%e4%b8%89%e5%a0%b4%e7%b7%9a%e4%b8%8a%e8%ac%9b","status":"publish","type":"post","link":"https:\/\/www.ipim.gov.mo\/pt-pt\/noticias-do-ipim\/20200626-%e8%b2%bf%e4%bf%83%e5%b1%80%e7%ac%ac%e4%ba%8c%e5%a0%b4%e7%b7%9a%e4%b8%8a%e8%ac%9b%e5%ba%a7%e9%a0%86%e5%88%a9%e8%88%89%e8%be%a6-%e7%ac%ac%e4%b8%89%e5%a0%b4%e7%b7%9a%e4%b8%8a%e8%ac%9b\/","title":{"rendered":"[2020\/06\/26] IPIM realizou com sucesso a 2.\u00aa palestra online Aceitam-se as inscri\u00e7\u00f5es para a 3.\u00aa palestra online"},"content":{"rendered":"

No \u00e2mbito das tr\u00eas palestras online<\/em> sob temas espec\u00edficos direccionadas \u00e0s PME, a segunda sess\u00e3o foi realizada a 24 de Junho, contando com a participa\u00e7\u00e3o do Director da Associa\u00e7\u00e3o dos Jovens Empres\u00e1rios de Macau, Luo Jie, que partilhou suas ideias sobre o marketing de marcas digitais na \u00e1rea de\u201cCriatividade, Dados e Tecnologia\u201d. O evento atraiu cerca de 150 participantes em rede, que interagiram com o orador.<\/p>\n

O Sr. Luo Jie compartilhou suas opini\u00f5es sobre como as empresas devem racionalizar e analisar gradualmente as suas metas de desenvolvimento faseado de marcas e fazer bom uso do big data, de modo a alcan\u00e7ar o “Marketing 4.0” e gerar benef\u00edcios com a promo\u00e7\u00e3o das suas marcas. Ele compartilhou v\u00e1rios casos para destacar a import\u00e2ncia da promo\u00e7\u00e3o de marcas e como as empresas podem alcan\u00e7ar lucratividade cont\u00ednua por meio da valoriza\u00e7\u00e3o das suas marcas de qualidade.<\/p>\n

O Instituto de Promo\u00e7\u00e3o do Com\u00e9rcio e do Investimento de Macau (IPIM) ir\u00e1 organizar, em conjunto com o Centro de Incuba\u00e7\u00e3o de Neg\u00f3cios para os Jovens de Macau e a Associa\u00e7\u00e3o da Ind\u00fastria de Transfronteiri\u00e7a E-Commerce de Macau, ter\u00e1 lugar a 3.\u00aa palestra online<\/em> no dia 1 de Julho, das 15:00 \u00e0s 16:00 horas, atrav\u00e9s da aplica\u00e7\u00e3o de confer\u00eancia Zoom, cujo conte\u00fado centra-se no com\u00e9rcio electr\u00f3nico transfronteiri\u00e7o, digitaliza\u00e7\u00e3o de produtos e servi\u00e7os, entre outros.<\/p>\n

As inscri\u00e7\u00f5es s\u00e3o aceites e podem ser efectuadas, a t\u00edtulo gratuito, mediante a digitaliza\u00e7\u00e3o do c\u00f3digo QR e o preenchimento das informa\u00e7\u00f5es. A aplica\u00e7\u00e3o acima referida pode ser utilizada nos smartphones, nos tablets e nos computadores de mesa. S\u00e3o bem-vindos as PME, os representantes do sector e os outros interessados para participar proactivamente nas palestras em causa.<\/p>\n

Para quaisquer informa\u00e7\u00f5es em rela\u00e7\u00e3o \u00e0 inscri\u00e7\u00e3o e a palestra em pormenor, \u00e9 favor contactar a Sra. Chong (tel: + 853 8798 9739) ou o Sr. Ho (tel: + 853 8798 9613) da Divis\u00e3o de Servi\u00e7os para Desenvolvimento Empresarial do IPIM durante o hor\u00e1rio expediente, ou por meio de correio electr\u00f3nico: elizachong@ipim.gov.mo<\/a>.<\/p>\n

\"\u7b2c\u4e8c\u5834\u8b1b\u5ea7\u7684\u6d3b\u52d5\u4e3b\u8fa6\u55ae\u4f4d\u4ee3\u8868\u5408\u7167\uff1a\u6fb3\u9580\u8cbf\u6613\u6295\u8cc7\u4fc3\u9032\u5c40\u57f7\u884c\u59d4\u54e1\u4f59\u96e8\u751f(\u4e2d)\u3001\u6fb3\u9580\u9752\u5e74\u5275\u696d\u5b75\u5316\u4e2d\u5fc3\u526f\u7e3d\u88c1\u9b4f\u7acb\u65b0(\u5de6)\u3001\u6fb3\u9580\u9752\u5e74\u4f01\u696d\u5bb6\u5354\u6703\u7406\u4e8b\u517c\u8b1b\u8005\u7f85\u6770(\u53f3)\"

Fotografia de grupo dos representantes da entidades organizadoras da segunda palestra: Vincent U, Vogal Executivo do Instituto de Promo\u00e7\u00e3o do Com\u00e9rcio e do Investimento de Macau(meio); Stanley Ngai, Deputy CEO do Centro de Incuba\u00e7\u00e3o de Neg\u00f3cios para os Jovens de Macau(esquerda); Luo Jie, orador e Membro do Conselho da Associa\u00e7\u00e3o dos Jovens Empres\u00e1rios de Macau.<\/p><\/div>\n

\"\u7dda\u4e0a\u8b1b\u5ea7\u76f4\u64ad\u9032\u884c\u4e2d\"

O semin\u00e1rio est\u00e1 sendo transmitido ao vivo.<\/p><\/div>\n

\"\u6383\u63cf\u4e8c\u7dad\u78bc\u5373\u53ef\u5831\u540d\u53c3\u52a0\u201c\u4e2d\u5c0f\u4f01\u5c08\u984c\u7dda\u4e0a\u7cfb\u5217\u201d\u8b1b\u5ea7\"

Digitalize o c\u00f3digo QR para se inscrever nas palestras online<\/em> sob temas espec\u00edficos direccionadas \u00e0s PME.<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"

No \u00e2mbito das tr\u00eas palestras online sob temas espec\u00edficos direccionadas \u00e0s PME, a segunda sess\u00e3o foi realizada a 24 de Junho, contando com a participa\u00e7\u00e3o […]<\/p>\n","protected":false},"author":3,"featured_media":467868,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"advgb_blocks_editor_width":"","advgb_blocks_columns_visual_guide":"","footnotes":""},"categories":[12],"tags":[],"class_list":["post-291290","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-noticias-do-ipim"],"acf":[],"yoast_head":"\r\n[2020\/06\/26] IPIM realizou com sucesso a 2.\u00aa palestra online Aceitam-se as inscri\u00e7\u00f5es para a 3.\u00aa palestra online | Commerce and Investment Promotion Institute<\/title>\r\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" 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