{"id":269246,"date":"2019-10-24T19:28:40","date_gmt":"2019-10-24T11:28:40","guid":{"rendered":"https:\/\/www.ipim.gov.mo\/pt-pt\/20191024%e8%b2%bf%e4%bf%83%e5%b1%80%e6%a6%ae%e8%86%babest-marketing-destination-%e7%8d%8e%e9%a0%85\/"},"modified":"2019-11-06T10:27:40","modified_gmt":"2019-11-06T02:27:40","slug":"20191024%e8%b2%bf%e4%bf%83%e5%b1%80%e6%a6%ae%e8%86%babest-marketing-destination-%e7%8d%8e%e9%a0%85","status":"publish","type":"post","link":"https:\/\/www.ipim.gov.mo\/pt-pt\/noticias-do-ipim\/20191024%e8%b2%bf%e4%bf%83%e5%b1%80%e6%a6%ae%e8%86%babest-marketing-destination-%e7%8d%8e%e9%a0%85\/","title":{"rendered":"[2019\/10\/24]IPIM como entidade designada na promo\u00e7\u00e3o de Macau como destino de MICE- laureado com pr\u00e9mio de \u201cMelhor Destino de Marketing\u201d"},"content":{"rendered":"<p>No dia 18 de Outubro, o Instituto de Promo\u00e7\u00e3o do Com\u00e9rcio e do Investimento de Macau (IPIM) recebeu o pr\u00e9mio de \u201cMelhor Destino de Marketing\u201d (Best Marketing\u2013Destination), no evento \u201cMICE China Awards\u201d, representando mais um reconhecimento externo no seguimento da atribui\u00e7\u00e3o do pr\u00e9mio \u201cMelhor Organismo P\u00fablico de Conven\u00e7\u00f5es e Exposi\u00e7\u00f5es\u201d na Cerim\u00f3nia de Entrega de Pr\u00e9mios TTG Travel, no ano passado, e no seguimento da distin\u00e7\u00e3o de Macau com o pr\u00e9mio de \u201cMelhor Cidade MICE da \u00c1sia\u201d (<em>M&amp;C Asia Stella Awards 2019)<\/em>, em Singapura, em Agosto do ano corrente. O novo pr\u00e9mio foi recebido pela Presidente do IPIM, Dra. Irene Va Kuan Lau, em nome desta institui\u00e7\u00e3o.<\/p>\n<p>Tendo como entidade organizadora a Arch International Media Limited, comunica\u00e7\u00e3o social da ind\u00fastria MICE, e a Associa\u00e7\u00e3o Internacional de Congressos e Conven\u00e7\u00f5es (ICCA, na sigla inglesa) como uma das entidades de apoio, os \u201cMICE China Awards\u201d foram criados para escolher e premiar os melhores destinos, hot\u00e9is e locais de exposi\u00e7\u00f5es no mercado MICE, em termos de marketing do ano anterior, e servem como uma plataforma social do sector MICE chin\u00eas. A presente edi\u00e7\u00e3o da actividade atraiu a participa\u00e7\u00e3o de numerosos respons\u00e1veis de empresas chinesas de renome, organizadores de conven\u00e7\u00f5es profissionais, representantes dos executivos de hot\u00e9is de conven\u00e7\u00e3o, entre outros. Foi realizado, em simult\u00e2neo da cerim\u00f3nia de entrega de pr\u00e9mio, o F\u00f3rum de MICE China, durante o qual os participantes discutiram os impactos da economia chinesa na ind\u00fastria MICE e as tend\u00eancias futuras do seu desenvolvimento.<\/p>\n<p>Entre os \u201cMICE China Awards\u201d, o pr\u00e9mio \u201cMelhor Destino de Marketing\u201d visa coroar as maneiras inovadoras de divulga\u00e7\u00e3o em marketing de MICE e as institui\u00e7\u00f5es bem-sucedidas em promo\u00e7\u00e3o de destinos no mercado MICE chin\u00eas. Al\u00e9m do IPIM, a Ag\u00eancia de Conven\u00e7\u00f5es da Alemanha, a Direc\u00e7\u00e3o dos Servi\u00e7os de Conven\u00e7\u00f5es de Hamburgo, o <em>Singapore Tourism Board<\/em> e a Ag\u00eancia de Conven\u00e7\u00f5es &amp; Incentivos da Su\u00ed\u00e7a tamb\u00e9m foram galardoados com o mesmo pr\u00e9mio.<\/p>\n<p>Desde 2016, o IPIM passou a coordenar e promover os trabalhos relacionados com o desenvolvimento do sector MICE de Macau, dedicando-se \u00e0 divulga\u00e7\u00e3o de Macau como destino de conven\u00e7\u00f5es e exposi\u00e7\u00f5es. No que diz respeito ao facto do IPIM ser laureado com o pr\u00e9mio, para al\u00e9m de ser um reconhecimento dos trabalhos desenvolvidos pelo IPIM, tamb\u00e9m \u00e9 fruto do apoio e coopera\u00e7\u00e3o dos operadores do sector MICE,no sentido de tornar Macau uma melhor cidade MICE da \u00c1sia ede introduzir mais conven\u00e7\u00f5es e exposi\u00e7\u00f5es de boa qualidade em Macau.<\/p>\n<p style=\"text-align: center;\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-large wp-image-269241\" src=\"https:\/\/www.ipim.gov.mo\/wp-content\/uploads\/2019\/10\/001-6-1024x683.jpg\" alt=\"001\" width=\"1024\" height=\"683\" srcset=\"https:\/\/www.ipim.gov.mo\/wp-content\/uploads\/2019\/10\/001-6-1024x683.jpg 1024w, https:\/\/www.ipim.gov.mo\/wp-content\/uploads\/2019\/10\/001-6-300x200.jpg 300w, https:\/\/www.ipim.gov.mo\/wp-content\/uploads\/2019\/10\/001-6-768x512.jpg 768w, https:\/\/www.ipim.gov.mo\/wp-content\/uploads\/2019\/10\/001-6-715x477.jpg 715w, https:\/\/www.ipim.gov.mo\/wp-content\/uploads\/2019\/10\/001-6.jpg 2013w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<p style=\"text-align: center;\">A Presidente do IPIM, Dra. Irene Va Kuan Lau, recebeu o pr\u00e9mio de \u201cBest Marketing-Destination\u201d em nome do organismo.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>No dia 18 de Outubro, o Instituto de Promo\u00e7\u00e3o do Com\u00e9rcio e do Investimento de Macau (IPIM) recebeu o pr\u00e9mio de \u201cMelhor Destino de Marketing\u201d [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":467868,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"advgb_blocks_editor_width":"","advgb_blocks_columns_visual_guide":"","footnotes":""},"categories":[12],"tags":[],"class_list":["post-269246","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-noticias-do-ipim"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\r\n<title>[2019\/10\/24]IPIM como entidade 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