{"id":310289,"date":"2020-12-13T18:00:00","date_gmt":"2020-12-13T10:00:00","guid":{"rendered":"https:\/\/www.ipim.gov.mo\/zh-hant\/ipim-news\/20201213-2020-guangdong-macao-branded-products-fair-concludes-successfully-as-a-platform-the-fair-injects-vitality-into-the-economy-during-the-covid-19-pandemic\/"},"modified":"2020-12-13T18:00:00","modified_gmt":"2020-12-13T10:00:00","slug":"20201213-2020-guangdong-macao-branded-products-fair-concludes-successfully-as-a-platform-the-fair-injects-vitality-into-the-economy-during-the-covid-19-pandemic","status":"publish","type":"post","link":"https:\/\/www.ipim.gov.mo\/en\/ipim-news\/20201213-2020-guangdong-macao-branded-products-fair-concludes-successfully-as-a-platform-the-fair-injects-vitality-into-the-economy-during-the-covid-19-pandemic\/","title":{"rendered":"[2020\/12\/13] \u201c2020 Guangdong & Macao Branded Products Fair\u201d Concludes Successfully: As a Platform the Fair Injects Vitality into the Economy During the COVID-19 Pandemic"},"content":{"rendered":"

Jointly organised by the Macao Trade and Investment Promotion Institute (IPIM) and the Department of Commerce of Guangdong Province, the three-day \u201c2020 Guangdong & Macao Branded Products Fair\u201d (2020GMBPF) concluded successfully today (13 December). This year\u2019s event featured a wide range of activities and highlights with a lot of fun elements. Satisfied with the effects of the Fair, some exhibitors considered live broadcasts, guided tours and field visits this year were helpful for market expansion, while paricipating residents and tourists were happy about the good bargain at the same time. During this COVID-19 pandemic, the 2020GMBPF injected vitality into the economy of Guangdong and Macao.<\/p>\n

Online and offline activities combined to improve the sales and \u201csoft power\u201d of products for exhibitors<\/strong><\/p>\n

Ms Ao, Marketing Representative of OLA Trading Company Limited, a trader from the \u201cMacao Featured Products Exhibition Zone\u201d, said that through the Fair, her company received enquiries and negotiations from an e-commerce platform about their products which they believed would help their products in \u201cgoing global\u201d. Mr Ho, Director and Chief Operating Officer of Macauhome Limited, mentioned that his company\u2019s life service app successfully attracted the attention of many local residents and tourists during the Fair, and that he was satisfied with the results of the event.<\/p>\n

Mr Zhang, Chief Marketing Officer of Foshan Longtian Food Co., Ltd., an exhibitor at the \u201cGuangdong Branded Products Exhibition Zone\u201d, reported that the number of visitors to this year\u2019s Fair met his expectations and that sales were estimated to reach MOP60,000, double that of last year. Mr Tang, General Manager of Qingyuan 66 Trading Co., Ltd., who is also from Guangdong Province, remarked that it was his company\u2019s first time participating in the exhibition this year. The company took part in the Fair in an attempt to gain a better understanding of the Macao market.<\/p>\n

Mr Huang, Account Manager of Guangdong Yantang Dairy Co., Ltd., an exhibitor at the newly added \u201cGuangdong State-owned Enterprise Exhibition Zone\u201d, pointed out that during the Fair, his company successfully reached co-operation intentions with a Macao takeaway platform, and he believes that it will increase the company\u2019s annual revenue by MOP200,000 to MOP300,000. Mr Ao, Regional Manager of the Overseas Department of the Marketing Centre of the Guangzhou Zhujiang Brewery Group Co., Ltd., said that his company mainly promoted new beer products and conducted market research for their new products, which had attracted a lot of attention from local residents and received good response.<\/p>\n

Ms Sou, Secretary General of the Indonesian Chamber of Commerce in Macau (Inacham-Macau), a trader from \u201cThe Belt and Road Exhibition Zone\u201d, noted that many Indonesian enterprises had confidence in Macao\u2019s epidemic prevention measures and therefore brought their products to the Fair with the Inacham-Macau\u2019s assistance. In addition, Ms Hao, Marketing Director of Youwe (Zhuhai) Biotechnology Co., Ltd., a trader from \u201cThe Power of Youth-Young Entrepreneurs Area\u201d, said that the live broadcasts of the Fair introduced the features of their products in detail and the interactive sessions drew many consumers to their booth to learn more about their products.<\/p>\n

This year\u2019s GMBPF went under the theme of \u201cGuangdong-Macao Cuisine Channel\u201d and offered a \u201cGuangdong- Macao Cuisine Channel Exhibition Area\u201d. This year, a wall decorated with giant fresh fruits and the \u201cGuangdong and Macao Super Monopoly\u201d were set up at the venue for people to take photo with and \u201ccheck in\u201d. The Grand Stage offered a diverse array of singing and dancing performances, magic shows, interactive games and commodity promotion sessions, to enliven the atmosphere. Ms Tam, a local resident who visits the Fair every year, said that this year\u2019s exhibits were diversified, and that the food products were especially attractive. Ms Jiang, a tourist from Zhuhai, said that it was her first time visiting the Fair and that she was confident about the epidemic prevention measures in Macao. She said that the products in the Fair were diversified, and she spent more than MOP2,000.<\/p>\n

During the \u201cForum on Technological Innovation Co-operation and Coordinated Industrial Development in the Guangdong-Hong Kong-Macao Greater Bay Area\u201d staged on the morning of the first day, IPIM\u2019s President Lau Wai Meng, remarked that a new round of international technological revolution and industrial transformation is picking up pace, accelerating the resource flows in the Greater Bay Area and other regions, as well as mutual complementary co-operation and coordinated development among industries. Furthermore, Macao is enabled to utilise its advantages in its science and technology innovation resources, service economy and opening up to the outside world, and jointly building the \u201cInternational Science and Technology Innovation Centre of the Guangdong-Hong Kong and Macao Bay Area\u201d and \u201cGuangzhou-Shenzhen-Hong Kong-Macao Science and Technology Innovation Corridor\u201d, thus contributing to the innovation-driven national development and \u201cdual circulation\u201d economic development. Also on the morning of the first day, a delegation of over 50 enterprise representatives from the catering industry, food trade, and e-commerce platforms from Guangdong Province and Macao was offered the 2020GMBPF Guided Tour. Some enterprises from Guangdong Province affirmed the Guided Tour\u2019s function in helping the participants get to know Macao enterprises and brands, conduct subsequent co-operation and enter the Macao market. There were also local enterprises which successfully found suitable partner companies.<\/p>\n

Experiencing the characteristics of Macao through guided tours to local neighbourhoods<\/strong><\/p>\n

In addition, the organisers of the Fair arranged shopping tours to central and southern Macao for traders. Ms Chan, one of the participants, was satisfied with the guided tours to local neighbourhoods, believing it helped her better experience the characteristics, traditional culture and the service sector climate of Macao. Some shops in central and southern Macao also expressed their warm welcome to the traders. Mr Ma, one of the vendors, noted that exhibitors and trade visitors normally had more spending power than ordinary tourists, and that guided tours to local neighbourhoods could make Macao known to more people.<\/p>\n

The three-day 2020GMBPF came to a successful conclusion, but online services remain available. The organisers have uploaded exhibitor information and product photos onto the official website for promotional purposes. For more information about your favourite merchant or product, please visit the official website of the GMBPF at www.guangdongmacaofair.com. The list of lucky draw winners will also be announced on the official website.<\/p>\n

\n
\n \"The
\n <\/a><\/p>\n

The \u201c2020 Guangdong & Macao Branded Products Fair\u201d attracts quite a number of local residents and tourists on the last day<\/p>\n<\/p><\/div>\n

\n
\n \"Local
\n <\/a><\/p>\n

Local residents and tourists are seizing the chance to taste delicious cuisines in the \u201cGuangdong and Macao Gourmet Channel Area\u201d<\/p>\n<\/p><\/div>\n

\n
\n \"Participants
\n <\/a><\/p>\n

Participants are buying their favourite products during the \u201c2020 Guangdong & Macao Branded Products Fair\u201d<\/p>\n<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"

Jointly organised by the Macao Trade and Investment Promotion Institute (IPIM) and the Department of Commerce of Guangdong Province, the three-day \u201c2020 Guangdong & Macao […]<\/p>\n","protected":false},"author":1,"featured_media":480998,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"advgb_blocks_editor_width":"","advgb_blocks_columns_visual_guide":"","footnotes":""},"categories":[10],"tags":[],"class_list":["post-310289","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ipim-news"],"acf":[],"yoast_head":"\r\n[2020\/12\/13] \u201c2020 Guangdong & Macao Branded Products Fair\u201d Concludes Successfully: As a Platform the Fair Injects Vitality into the Economy During the COVID-19 Pandemic | Commerce and Investment Promotion Institute<\/title>\r\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, 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