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You are here: HomePublications Issue 302 – Apr. 2019 IPIM newsIPIM Holds Workshop to Enhance MICE Sector’s Bidding Success Rate

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IPIM Holds Workshop to Enhance MICE Sector’s Bidding Success Rate

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Speakers of the MICE Bidding Strategy Workshop and the participants

IPIM held the MICE Bidding Strategy Workshop on 27 February, which was joined by more than 50 representatives of Macao hotels, exhibitions and convention centres, professional congress organisers, destination management companies and MICE associations.

This workshop was moderated by Mr Mike Williams – IPIM’s consultant in convention and exhibition area who has more than 30 years of experience in international convention and exhibition marketing and management – with emphasis placed on how to bid for international conventions to be staged in Macao. According to Mr Williams, since Macao has all-round advantages in hosting conferences and exhibitions, and the city has sufficient venues that meet all different needs, local MICE industry should play an even more active part in bidding for international conferences to be held in Macao. In addition, Senior Manager from Sands Resorts Augustus Leung and Project Director & Partner from Macau Expo Group Limited Andrew Jiang were invited to the workshop to share their experience in successfully bidding for international conferences.